Why Apple’s current Mac Mini strategy is failing

Posted August 8, 2007 by Appleologist

The Mac Mini seemed like it had a bright future ahead of itself when Steve Jobs first introduced it at MacWorld 2005. It was introduced as the perfect switcher’s machine, since it was “bare bones”, cheap, and allowed for connection to third party displays, keyboards, and mice. When Steve introduced the new machine, it was [...]

New Core 2 Duo Mac Minis, aluminum keyboards

Posted August 7, 2007 by Appleologist

Today the Mac Mini survived and finally gets a speed bump and new upgrade options, including dual-layer superdrive options and additional hard drive and RAM options.
The 1.83 GHz combo drive model is available for $599 and the 2.0GHz superdrive model is available for $799. Each models have standard 1GB RAM, and the 1.8 GHz model [...]

New iMac takes on iPhone’s design

Posted August 7, 2007 by Appleologist

Today Apple released a new generation of iMacs that sport an exciting new design, with glass and aluminum as the primary case materials.
The new iMac models are much slimmer, have a glossy glass screen and an aluminum casing similar to previous rumors.
The iMac also comes with the new slim keyboard that was leaked on gadget [...]

Macworld Keynote 2007 in review

Posted January 9, 2007 by Appleologist

Today was a major milestone for Apple Computer, Inc. that will be looked back in retrospect a major turning point when Apple finally completes its digital media ring of products and services. January 9, 2007 will be remembered as the day Apple announced many revolutionary products, such as the smart-phone and digital media hub that [...]

UsedMac.ca relaunches with new look and improved search

Posted September 26, 2006 by Scott

UsedMac.ca the web site that offers a place for Canadian Mac users to buy and sell used Apple and related products has relaunched with a brand new look and improved search capabilities. Visitors can now search by Category, Province and Postal Code which will allow you to find that used Mac you were looking for [...]

Apple’s new focus: Busting the “Macs are overpriced” myth

Posted September 15, 2006 by Appleologist

Now that the Intel transition is “complete”, Apple is now focusing on a major problem Apple has had for a very long time. That problem is probably the most important and decisive reason for a consumer to buy a computer, and that problem is price. Even though Macs last probably twice as long as standard [...]

Apple Releases Bluetooth Mighty Mouse

Posted July 26, 2006 by Laurence Anderson

With the recent FCC articles and photos on various sites, one day later, the bluetooth mighty mouse has appeared for sale in Apple’s Online Store, having a $69 price tag with a 3-5 day shipping time.
The new mouse uses laser tracking and comes with 2 AA batteries and there is word of the new mouse [...]

Marware protection pack for MacBook Pro

Posted July 18, 2006 by Appleologist

Marware has specialized in making iPod, Mac, and cell phone cases and peripherals for over 10 years. My MacBook Pro suffered from an early case of pitting and scratching on the part of the aluminum where you rest your hands when you type. As mentioned earlier, I received a replacement top case thanks to some [...]

BitPim for Mac OS X

Posted July 17, 2006 by Appleologist

BitPim is one of the coolest, cheapest (freeware), easiest, ugliest apps available to Mac users with cell phones. Ever since I got my LG VX8300 from Verizon Wireless, I have been wanting a way to transfer pictures, ringtones, etc. to my cell phone from my Mac and vice-versa. I struggled after failing to browse the [...]

Apple introduces new $899 iMac for education

Posted July 5, 2006 by Appleologist

Earlier we speculated that Apple was developing a new Mac for education-purposes only. Today Apple announced a new $899 iMac with 1.83GHz Core-Duo processor, 512MB of RAM, 80GB hard drive, Intel GMA 950 graphics with 64MB integrated graphics, and a combo drive. The $899 iMac is not packaged with an Apple remote, but Front Row [...]

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